The Idea

Be Kind to Tomorrow.™

HOPKIND is the best tasting non-alcoholic beer. Built on the ancient science of fermentation and modern individuality. For people who live intentionally, crave the difference, and like feeling good about feeling good.

How it works

Most NA beer is made twice. Brewed fully, then un-brewed: heated under vacuum or forced through membranes until the alcohol comes out. But aroma rides or dies with alcohol, so a third step follows. Putting flavor back.

HOPKIND is made once.

Alcohol comes from one place: yeast eating malt sugar. Our yeast ferments everything a beer needs fermented, arrives at maltose, and passes: 0.4% alcohol straight from the tank.

Nothing de-alc’d. Nothing extracted. Nothing steamed off. Nothing added back, because nothing was lost. The beer never went anywhere else. No chemical additives or flavorings.

Just Beer.

Ritual

The ritual isn't just the drink. It's the pause that surrounds it. The communal breath between effort and ease, the marker between one part of the day and the next. HOPKIND is built for that pause… and for the people who've earned it, often together.

Pairs with the cold plunge.
Pairs with the long ride.
Pairs with the last set.
Pairs with the full calendar.
Pairs with the morning after.

Ingredients

Malt for body. Hops for bite. Water for clarity. Yeast for magic. Full stop.

Beer has been brewed for 7,000 years. Modern fermentation science has been studied for nineteen. HOPKIND is what happens when both illuminate the same glass.